Hook-first vertical video
TikTok ad creative that opens six different ways
Kamply puts labelled hook variants side by side before a single frame renders.
The longer description
You pick the opening line, it builds the 9:16 MP4. One timed reel build took about an hour, in June 2026.
Finished work, built in the app.
Every piece here was built in Kamply at the size it ships. Sample brands are labelled as such.
Sample brands from the app’s library
Darnfold, Boxkin, Woofstead and Latelift are invented brands, so every figure in their work is fictional.
The plan is written. Day 7 is where it locks.
You already logged this. Nothing here is new work.
Twenty-eight days, and the seventh one decides it.
Most plans die on a Tuesday. Here is why.
This is the part nobody screenshots.
Same food. Different week. Read the difference.
Six openings written against one brief, the way the app proposes them: labelled, side by side, yours to kill. These are example lines for a fictional brief, not published ad copy.
What it actually does
Kamply is a Mac desktop app.
What it does, in detail
For TikTok it interviews you, locks a written brief, and proposes hook variants as labelled columns you read side by side. You choose one. It then generates the voice-over with ElevenLabs, derives the cut timing from a Whisper transcript of that audio, and exports a finished 9:16 MP4 to your Mac.
What this is not
Kamply does not run TikTok Ads Manager, buy media, or report on ad performance.
What it leaves to you
Kamply does not run TikTok Ads Manager, buy media, or report on ad performance: it makes the creative file, and you upload it yourself.
How it runs, start to finish
Three steps, in the order the app actually does them.
Lock the brief
Kamply interviews you about the product, the audience, and the one claim the ad has to land. Nothing renders until that brief is written down and you approve it.
Read the hooks side by side
It writes the opening lines as labelled variants in one view, so you compare first seconds against each other instead of judging one script in isolation.
Build the winner
ElevenLabs speaks the script, Whisper transcribes the take, and cuts and captions land on the real word boundaries. Out comes a 9:16 MP4 you upload.
The numbers, and where they come from
Every figure on this page comes from Kamply's build log or a named published source. Nothing is modelled.
- Export format
- 9:16, 1080x1920 MP4
- Hook variants per round
- 2 by default
- Cut timing source
- Whisper transcript
- Time per reel
- About one hour
- Agency video for comparison
- $300-$1,500 per video
What each number means
- Export format
- TikTok's full-screen vertical frame, rendered at 1x.
- Hook variants per round
- The brief can ask for more before any variant is built.
- Cut timing source
- Cuts follow the recorded voice-over, never hand-typed timings.
- Time per reel
- One timed build in Kamply's build ledger, June 2026.
- Agency video for comparison
- Published Vidico and D-MAK pricing.
Questions people actually ask
If yours is not here, ask it in the walkthrough. The form below reaches a human.
Can Kamply post the ad to TikTok for me?
No. Kamply writes the file to your Mac and stops there. You upload it to TikTok or to Ads Manager yourself. There is no scheduling, no connected account, no publishing queue, and no way for the app to touch your ad account.
How many hook options do I get?
Two labelled variants per round by default, written into the brief before anything renders. Ask for more in the interview and it writes more. Variant numbers are never reused, so V1 and V4 stay distinct records you can point back at later.
Does it make UGC-style talking head ads?
Not with synthetic people. Kamply does no avatars, no lip-sync, no face swap, and no digital humans. It builds designed vertical video: your product shots, stock footage from Pexels, Unsplash and Vecteezy, motion graphics, captions, and an ElevenLabs voice-over.
Will the ads look like my brand?
Kamply derives colour tokens, typography, voice and logo from your website plus a short interview. Every frame after that references those tokens, so the look holds across a batch of hooks instead of drifting from one render to the next.
Can I test a batch of hooks at once?
Yes. One brief becomes a campaign batch that holds a single look while the opening lines differ, which is the shape TikTok testing wants. Each cut is its own MP4, so you upload them as separate creatives and let the platform sort them.
What do I need to run it?
An Apple silicon Mac on macOS 11 or later. Kamply is a signed, notarized DMG, not a web app or a mobile app. Pricing is one plan: $69 a month or $499 a year. Founding rates end 2026-10-15.
Next, if this was not it
Bring one brief to the walkthrough.
We build the first direction with your brand during the walkthrough.