An ad Precip is running — The first frame of the video, as the library shows it.

Stop blaming the rain gauge.

Platform: Meta
Format: Video
Button: Download
Seen: 28 August 2026 to 29 August 2026, 1 day, still live
Placements: Facebook, Instagram
Countries: US
Landing page: itunes.apple.com
Category: B2B software
Read on: 29 August 2026

The copy, as stored

Cracked rain gauge? Distant fields? Family accusations? There’s an easier way. Precip works like a virtual rain gauge, letting you check rainfall across multiple fields (Plus soil temperature, humidity, wind speed, and more). Less driving. Less guessing. And hopefully fewer arguments about who emptied the rain gauge. Check out Precip and see what’s happening across your fields.

itunes.apple.com

See it in the Meta library Read the Precip competitor brief

Where Precip stands, from its brief

They have a clear wedge around rainfall at an exact location, and users apply it to watering, farming, prescribed burns, travel, and outdoor work. Their main weakness is trust at the moment of use, with reviews reporting inaccurate totals, broken saved locations, device bugs, and regressions after updates. Pricing and restrictive free access add a second opening because users want to verify the data before committing.

More from Precip

Every Precip ad

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