An ad Precip is running — The first frame of the video, as the library shows it.

You're going to get drenched

Platform: Meta
Format: Video
Button: Download
Seen: 28 August 2026 to 29 August 2026, 1 day, still live
Placements: Facebook, Instagram
Countries: US
Landing page: itunes.apple.com
Category: B2B software
Read on: 29 August 2026

The copy, as stored

When it’s 100°+ and the fields need water, timing matters. Precip helps you check recent rainfall at the exact location of your fields and see what’s coming next. So you can make more informed irrigation decisions without the guesswork. Past rainfall + future forecast, all in one place. Plan smarter with Precip.

itunes.apple.com

See it in the Meta library Read the Precip competitor brief

Where Precip stands, from its brief

They have a clear wedge around rainfall at an exact location, and users apply it to watering, farming, prescribed burns, travel, and outdoor work. Their main weakness is trust at the moment of use, with reviews reporting inaccurate totals, broken saved locations, device bugs, and regressions after updates. Pricing and restrictive free access add a second opening because users want to verify the data before committing.

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Every Precip ad

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